Wes Schaeffer| Air Force Veteran & The Sales Whisperer ®

by | Oct 29, 2015 | Blog Post, Entrepreneurship, Podcast

Podcast: Play in new window

Subscribe: Apple Podcasts | Google Podcasts | RSS

Wes Schaeffer is The Sales Whisperer ®, a ruthlessly pragmatic entrepreneur, sales trainer, copywriter, and speaker who believes marketing is just selling in print. A graduate of the Air Force Academy, he spent 5 years on active duty with assignments in South Korea and the Middle East, among others.

He is the author of “It Takes More Than a Big Smile, a Good Idea & a Twitter Account To Build a Business That Lasts” and “The Definitive Guide To Infusionsoft.” You can pick his brain as long as you’re providing a fine cigar and a smooth scotch, or by listening to The Sales Podcast, which he has deftly hosted since 2013.

Wes served as a meteorologist from 1992 – 1997 in the United States Air Force, towards the end of his service Wes felt he needed a new direction and made a decision to get into sales. Wes talks about his journey leaving the Air Force with a young family. He talks open and honestly about his experience leaving military service and real challenges his family faced.

Wes shares the lessons he learned as well as actionable tips for servicemembers and veterans transitioning. Today, he is a distinguished TEDx Speaker, published author, businessman and well known influencer in the sales community.

In this episode of the Military Entrepreneur show prepare to get INSPIRED, Wes and I talk about techniques for networking, personal branding, and entrepreneurship.

Resources:

Dan is one of the most talented individuals I have ever had the pleasure of working with. His dedication and passion in enhancing the District’s multiple social media platforms is nothing short of brilliant. Most notable was his ability to develop a training and execution plan that ultimately increased leads and quality by leveraging social media to reach a more diverse population of applicants and linking them up with our sales force.
Jorge Escatell

Recruiting Advertising Officer, USMC

Reinventing Yourself One Day at a Time

It’s been a short time since I transitioned out of the military and began a new career in Corporate America. Since then, I’ve had a minute to reflect back on what I now clearly know was overcoming one of the biggest hurdles of my adult life— reinventing myself.

How Marines Use Social Media for 21st Century Recruiting

Like many, you might have a stigma associated with military recruiters. Ceaseless phone calls, high pressure sales, and four letter words may come to mind when these guys call asking for you or someone you know in attempt to “recruit” them.

I had the opportunity to serve as a Marine Corps recruiter for the last nine years, I supervised recruiters for the majority of that time. Our mission is to contact as many of-age people as possible to determine qualification and interest- then sell them on the opportunities in the Marines… we’d contact people primarily through phone calls and canvassing the local area. As you can imagine, this can make for a long day.

The Rise of Social Media & Mobile Business

The corporate banter about the ROI and risks of using social media as a pure form of advertising is getting old. I’d like to address the cynics and vent some of my frustration with those who wish to continue their romance with traditional advertising. After all, it is almost 2015 and Apple has recently released it’s 6th iPhone.

I’m not talking about those who embrace both advertising AND social media. I’m talking to those of you who are skeptical of social media and feel its unimportant or not worth investing in. However, you likely found this article and are reading it because you saw it via social media, perhaps a friend shared it with you. I rest my case…

Is your Facebook Profile Working for You? The Line Between Privacy & Perception

Facebook is loaded with features that can help you connect with people both personally and professionally. It is arguably the most versatile of all social media websites out there. With all of these advances in technology, you have the ability to cast your personal brand to a much larger audience quickly and with minimal effort. Whether you’re an accountant, firefighter, garbage man, or CEO. You want to ensure your Facebook profile aligns with who and how you want to be perceived.