Heather Dopson | U.S. Air Force Veteran & Social Media Entrepreneur

by | Apr 21, 2015 | Blog Post, Podcast

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I had the opportunity to interview Military Entrepreneur Heather Dopson, she is a veteran of the U.S. Air Force, a good friend and she’s definitely going above and beyond to make this world a better place.

Leadership is not a license to do less, it is a responsibility to do more. – Simon Sinek

Heather Dopson is a proud Texan living in Arizona who believes she was put on Earth to serve others. As an only child, she grew up on a race horse breeding farm and joined the Air Force in 1992.

Her love of excitement and adrenaline led to her job as a Munitions Systems Specialist for 4 adventure filled years where she traveled all over the world, including the sands of the Middle East. She later moved on to civilian law enforcement.

Dopson USAF Saudi 1
These days, she helps brands understand how to incorporate social mediainto all facets of their company and she has an unwavering passion for helping people build their personal brand whether they are entrepreneurs or employees. She and her dog Private Joker (a la Full Metal Jacket) are working toward becoming a certified canine therapy team so they can visit Veterans in the hospital, rehab centers and other facilities.

Reading List:

Contact Heather:

Heather Dopson on Twitter

HeatherDopson.com

Dan is one of the most talented individuals I have ever had the pleasure of working with. His dedication and passion in enhancing the District’s multiple social media platforms is nothing short of brilliant. Most notable was his ability to develop a training and execution plan that ultimately increased leads and quality by leveraging social media to reach a more diverse population of applicants and linking them up with our sales force.
Jorge Escatell

Recruiting Advertising Officer, USMC

Reinventing Yourself One Day at a Time

It’s been a short time since I transitioned out of the military and began a new career in Corporate America. Since then, I’ve had a minute to reflect back on what I now clearly know was overcoming one of the biggest hurdles of my adult life— reinventing myself.

How Marines Use Social Media for 21st Century Recruiting

Like many, you might have a stigma associated with military recruiters. Ceaseless phone calls, high pressure sales, and four letter words may come to mind when these guys call asking for you or someone you know in attempt to “recruit” them.

I had the opportunity to serve as a Marine Corps recruiter for the last nine years, I supervised recruiters for the majority of that time. Our mission is to contact as many of-age people as possible to determine qualification and interest- then sell them on the opportunities in the Marines… we’d contact people primarily through phone calls and canvassing the local area. As you can imagine, this can make for a long day.

The Rise of Social Media & Mobile Business

The corporate banter about the ROI and risks of using social media as a pure form of advertising is getting old. I’d like to address the cynics and vent some of my frustration with those who wish to continue their romance with traditional advertising. After all, it is almost 2015 and Apple has recently released it’s 6th iPhone.

I’m not talking about those who embrace both advertising AND social media. I’m talking to those of you who are skeptical of social media and feel its unimportant or not worth investing in. However, you likely found this article and are reading it because you saw it via social media, perhaps a friend shared it with you. I rest my case…

Is your Facebook Profile Working for You? The Line Between Privacy & Perception

Facebook is loaded with features that can help you connect with people both personally and professionally. It is arguably the most versatile of all social media websites out there. With all of these advances in technology, you have the ability to cast your personal brand to a much larger audience quickly and with minimal effort. Whether you’re an accountant, firefighter, garbage man, or CEO. You want to ensure your Facebook profile aligns with who and how you want to be perceived.