I’ve read several articles about Facebook’s EdgeRank algorithm changes and the negative effects on organic reach. There are many businesses struggling to even get the slightest amount of organic post reach on facebook. I’ve spoken with my colleagues and most have reverted to paid advertising to get “likes” and boost posts. Essentially they’re buying more followers to temporarily boost engagement without fixing the problem. These tips can help you increase your organic reach and keep your tribe naturally by changing a couple of little things about how you approach your facebook strategy.